Thetechhacker

Top 5 Omnichannel Marketing Tools for Modern Brands in USA (2026 Guide)

Discover the top 5 omnichannel marketing tools for US brands in 2026 to unify channels, automate journeys, and grow revenue.

Springbig Launches AI Audience Builder, Giving Regulated Retailers a Smarter Way to Target, Engage, and Grow

AI Audience Builder is the latest addition to Springbig's expanding suite of AI-powered capabilities, which span campaign automation, personalized messaging, loyalty optimization, and performance ...
TMCnet

New VantageScore RiskRatio™ Digital Release Enables Mortgage Lenders, Auto Lenders and ABS Investors to Strengthen Consumer Credit Risk Benchmarking

VantageScore today announced a significant new release for VantageScore RiskRatio™, the credit risk analytics tool designed to help mortgage, auto lenders and ABS investors benc ...

Consumer Spending, Engine of the U.S. Economy, Is Under Strain

Decisions by people like Ms. Howard will have an enormous bearing on the health of the U.S. economy in the coming year, as ...
IEEE

Customer Segmentation Model Based on Retail Consumer Behavior Analysis

Abstract: Customer segmentation is the basis of the customer relationship management (CRM). For the retail business, customer segmentation through certain methods will help the good implementation of ...
CNBC

The ACA health coverage subsidy lapse hit 22 million people. Here are some of their stories

Enhanced premium subsidies for Affordable Care Act marketplace health insurance expired at the end of 2025. About 22 million people received those enhanced premium tax credits last year, more than 90% ...
The Hollywood Reporter

Tubi Exec Says Audiences “Don’t Really Care” if Content Is Made by Professionals, Creators or Users

David Salmon, along with Pluto TV and DAZN execs, discussed sports as a streaming user driver and inspiration for "shoulder content" at MIP London. By Georg Szalai Global Business Editor Sports took ...
Direct Marketing News

Why consumer segmentation captures behavior but misses motivation

To learn more about our editorial approach, explore The Direct Message methodology. In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...
Reuters

US retail sales growth cools; consumer sentiment sags amid job market worries

WASHINGTON, Nov 25 (Reuters) - U.S. retail sales increased less than expected in September, suggesting consumer fatigue amid higher prices because of tariffs, though the moderation did not dampen ...
Yahoo

Beyond generic: Why Gen Z’s desire for custom experiences makes luxury gifting a retention edge

According to recent consumer research, Millennials and Gen Z rank among the most prolific gift-givers, far outpacing older generations not just in volume, but in intent. For them, gifting doesn’t read ...
GameSpot

UK Government Cites Concord During Debate About Consumer Protections For Gamers

GameSpot may get a commission from retail offers. Just over a year ago, Sony took the drastic step of shutting down Concord and issuing refunds two weeks after its release because the game failed to ...