Earlier today, iSpot, a TV audience and ad measurement company announced it had acquired 605, a next-generation measurement and attribution company. The cost of the acquisition was not disclosed. The ...
Roberto Ruiz has been named the new Head of Measurement Sciences at Nielsen, the company said in a statement on Monday.— This ...
Ruiz has helped fuel growth for both client-side and media companies, including, most recently, TelevisaUnivision. He will spearhead transformation, innovation and momentum behind Nielsen’s evolving ...
Roberto Ruiz, who spent nearly two decades at Univision and TelevisaUnivision in senior research roles, has been named head of measurement science at Nielsen, which has been grappling with the recent ...
Examining flow measurement technology for modern data center cooling systems to drive resiliency, speed and reliability ...
NEW YORK—As the TV industry grapples with the measurement problems that have been produced by rapid changes in the way people watch programming, the Coalition for Innovative Media Measurement (CIMM) ...
A study commissioned by the Coalition for Innovative Media Measurement (CIMM) over the summer suggests the TV industry still can’t agree on the point of panels. In fact, TV measurement panels are so ...
A common data logging application is measuring voltage or current flowing into or out of a piece of equipment, such as a user monitoring current in solar cells, inverters, or storage batteries. These ...
Nielsen, the specialist in audience measurement and media intelligence, has appointed Roberto Ruiz as its new Head of ...